Design

The samples below showcase some of my design sensibilities. During my career, I’ve worked on projects ranging from brand design to game design. My favorite projects are those that merge visual communication with storytelling.


SEVRAK

Services provided: Design, illustration, iconography, print brokering, apparel production and fulfillment

Process: Phased approach involving sketches, distilling feedback, refinement, and final outputs

SEVRAK creates software solutions for variety of tech and legal clients. I was approached to deliver a suite of physical products the team could wear at an upcoming conference. Deliverables included patches, challenge coins, and a modular art system they could apply to apparel.

The goal was to enable the team to share their personality while creating opportunities for conversations with potential customers. We did this by creating images that invited questions.

To create their unique style, I drew from the SEVRAK team’s personal relationships, pop-culture / gaming inspirations, and their “hammer and nail” approach to getting work done.


Claw & Crown

Services provided: Design, illustration, hand-lettering, typography rendering

Process: Translated original ideas into visuals through sketch phases and renderings

Claw & Crown creates custom cabinetry for the storage of card collections. This spans gaming hobbies as well as collectors markets.

I was commissioned to visualize a distinct mark inspired by old world lettering. However, the client wanted a sense of modernity and something uniquely theirs. So I hand-drew the letters, balanced them optically, and vectorized them.

Because the letterforms are used at small sizes, particular attention needed to be paid to how the linework would appear when laser cut, wood-burnt, etched, etc.

(Photo courtesy of Claw & Crown)


Citrus Tree Tanzaku

Services provided: Design, iconography

Process: Single phase of sketches followed by refinements for final renderings

This project supports intermittent Earth Day and Arbor Day celebrations which occur locally at Encanto and Coronado parks. It follows the Japanese tanzaku tradition, involving slips of paper with poetry which are then hung from the blooming branches of cherry trees.

For Citrus Tree Tanzaku, pages are made of rice paper and raffia. They are then hung from branches of citrus trees. The idea is to provide passersby with a chance encounter, which may prompt them to consider the importance of trees in our communities.

For the wordmark, we wanted to visualize the tanzaku hanging and the way the breeze might move the pages while suspended. The result was something colorful, elegant, and easy to reproduce.

(Photos courtesy of Kevin Vaughan-Brubaker)


W.L. Gore & Associates

Due to agreements with my former employer, I am prevented from displaying samples of my work online from my time at Gore (12 years). However, I do share context offline in direct conversations with potential clients.

NOTE: Much of the work I produced is public-facing and appears at goremedical.com under the Physician Resource sections of the site.

From 2011—2023, I served as a designer, illustrator, and for the majority of my time, Design Director. I view my experience at Gore as the most important of my career. Here I learned lessons about selfless leadership, the fair treatment of others, and the pursuit of excellence.

References available on request


Desert Financial Credit Union

Formerly known as Desert Schools Federal Credit Union, I worked as part of their marketing team from 2007—2011. My time at DSFCU helped me develop business etiquette and a deeper sense of customer service. It also trained me to anticipate the needs of external and internal clients.

While my title was Graphic Designer II, I participated in a wide variety of projects. Digital, print, social media, yearly campaigns, event support, etc. Eventually I assisted with Art Direction on commercials and high-profile partner projects for the credit union.

One highlight was spending the day with Larry Fitzgerald (Arizona Cardinals, WR) on a photoshoot. He’s as cool as everyone says he is.

More questions? Just ask.